Getting started marketing on social media can be intimidating with all of the different platforms and features that are currently available. For business to business (B2B) companies, the best options are Twitter, Google+, and LinkedIn because they are the best for connecting with other professional contacts. B2C companies should also utilize Facebook, Google+, and Twitter, because you can interact with many potential customers. Here are a few more tips about getting started on social media: The Basics of Social Media Marketing.
For more in-depth information about Google+, Twitter, and LinkedIn, please check out our series of Social Media Guides.