Social Media

Case Study: Dog Collar Boutique

2017-12-04T13:28:56-06:00

In 2007, Brian Lewis, one of the founders of PrairieWeb, and Robert Taylor were looking to launch a start-up business in an under-served product market. The PrairieWeb team conducted a market analysis on Google and discovered that there weren’t very many places to find quality dog collars and other high-end dog-related merchandise on the internet, [...]